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MyPOV iPhone Case

Seeing Things from Another Viewpoint

MyPOV™

MyPOV saw an opportunity to help people with their viral videos while also developing a safety system for those going about their everyday lives. The idea was to develop a phone case which has a detachable camera incorporated in the design. This camera could then be detached and clipped onto clothing, a surface or hand-held, to let the user videograph their activities with little to no disruption.

Industrial Design

Research 

Use Cases 

Concept Generation 

User Analysis 

Material Research 

CMF 

CAD 

Models 

Prototyping 

UI/UX Design 

Testing 

Manufacturing

Usability

The MyPOV case has an internal battery which not only recharges the camera but can also be switched over to give a full-added charge to the phone. The simple magnetic clip ensures easy detachment and allows the videographer to stick the POV camera to a variety of metallic and non-metallic surfaces.

Crowd Funding

Once the design was fully established, a fully functioning model was developed to test the use and begin finding investors. The MyPOV camera just raised its first round of seed investment in the Winter of 2020 and is slated to begin production in Q2 of 2021.

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